The PeekScores of Apple’s Top Executives

What is PeekScore?: PeekScore is a rank from 1 to 10, assigned to every person. The higher someone’s score, the “more important” they are on the web. In calculating your PeekScore and updating it often, PeekYou takes into account your known presence and activity on the Internet, including but not limited to; your blogging, participation in social networks, the number of your friends, followers, or readers, the amount of web content you create, and your prominence in the news. For first time visitors, an explanation of how to increase your own score can be found by clicking through here.

Apple, Inc. is just coming off the launch of its iPhones 5s and 5c; selling over 9 million phones during the first weekend. In recognition of the attention this is receiving, as well as in honor of the quickly approaching second anniversary of Apple founder/visionary Steve Jobs’ passing, we’ve decided to put the company’s current executive team to the PeekScore test; to see how they measure up and compare to one another in terms of online prominence and impact (or, their “digital footprints,” if you prefer).

Steve Jobs — both living and deceased — has long been one of our PeekScore giants; with a presence online only rivaled by presidents and Gagas. His successor, however, is no digital slouch.

If you click on the items featured in the below list, you’ll be led to the PeekYou profiles of these gentlemen, where you can learn much more about each of them.

ETA: On October 14, 2013, Apple announced that former Burberry CEO Angela Ahrendts would be joining Apple’s executive team in a newly created senior vice president role overseeing retail. We have added her to the list below.

Rank Picture Name Title PeekScore
1

Tim Cook CEO 9.45 / 10.00
2

Jeff Williams Senior Vice President, Operations 8.04 / 10.00
3

Eddy Cue Senior Vice President, Internet Software and Services 7.77 / 10.00
4

Jonathan Ive Senior Vice President, Design 7.61 / 10.00
5

Craig Federighi Senior Vice President, Software Engineering 7.63 / 10.00
6

Pete Oppenheimer Senior Vice President and Chief Financial Officer 7.32 / 10.00
7

Angela Ahrendts Senior Vice President, Retail and Online Stores 7.15 / 10.00
8

Bruce Sewell Senior Vice President and General Counsel 7.14 / 10.00
9

Philip W. Schiller Senior Vice President, Worldwide Marketing 7.01 / 10.00
10

Dan Riccio Senior Vice President, Hardware Engineering 7.01 / 10.00

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