Which of 2012′s Biggest Headline Grabbers has made the Greatest Impact in Cyberspace?

What is PeekScore?: PeekScore is a rank from 1 to 10, assigned to every person. The higher someone’s score, the “more important” they are on the web. In calculating your PeekScore and updating it often, PeekYou takes into account your known presence and activity on the Internet, including but not limited to; your blogging, participation in social networks, the number of your friends, followers, or readers, the amount of web content you create, and your prominence in the news. For first time visitors a more in-depth explanation of what the PeekScore is, and how to increase your own, can be found by clicking through here.

As it winds down, and we find ourselves nearly ready to ring it out, we can’t help but opine that 2012 – here in PeekYou‘s homeland of the United States, on the greater world stage, and in cyberspace alike – has not been a boring nor an unmemorable year to date. What we’ve done with this PeekScore list here is take some of the very biggest names from the news this year and see how they measure up here on the web, digital footprint-wise (you can find the “digital footprint” concept outlined in brief above, or more in depth by clicking through here).

What were some of your favorite stories from this year? Any 2012 luminaries we overlooked? Let us know in the comments.

Rank Picture Name Served PeekScore
1

Barack Obama Newly re-elected President of the United States 10.00 / 10.00
2

Hillary Clinton U.S. Secretary of State 10.00 / 10.00
3

Mitt Romney 2012 GOP candidate for president 10.00 / 10.00
4

Lance Armstrong Possibly disgraced, cancer surviving bicyclist 9.65 / 10.00
5

Paul Ryan 2012 GOP candidate for vice president 9.55 / 10.00
6

Jay-Z Mega-successful rapper and entrepreneur 9.38 / 10.00
7

Bashar al-Assad President of Syria 9.32 / 10.00
8

James Holmes Alleged gunman in the “Dark Knight” shootings 9.22 / 10.00
9

Chris Christie New Jersey governor who made headlines for his open praise of the president, on the eve of election day, in the wake of Hurricane Sandy 9.21 / 10.00
10

Michael Phelps Olympic swimmer, and as of 2012 the most decorated Olympian of all time 9.16 / 10.00
11

Joss Whedon Director and writer of 2012′s biggest film, The Avengers 9.10 / 10.00
12

Adele Her album, 21, while released at the start of 2011 has been 2012′s biggest album to date 9.05 / 10.00
13

Felix Baumgartner Set the world record for skydiving an estimated 39 kilometres, breaking the speed of sound while doing so, on October 14, 2012 8.97 / 10.00
14

David Petraeus Retired Army general, and former director of the C.I.A. 8.95 / 10.00
15

Benjamin Netanyahu Prime Minister of Israel 8.87 / 10.00
16

Michael Bloomberg New York City mayor, made headlines this year for his junk food bans, and also for his outspokenness in the wake of Hurricane Sandy 8.85 / 10.00
17

John Roberts Chief Justice of the U.S. Supreme Court 8.77 / 10.00
18

Kim Jong Un Supreme Leader of North Korea 8.71 / 10.00
19

Tim Cook CEO of Apple, Inc. 8.68 / 10.00
20

Scott Walker Sitting governor of Wisconsin whose current term was put to a recall election in June 8.61 / 10.00
21

Psy Korean rapper responsible for “Gangnam Style,” the most viewed YouTube video of all time 8.61 / 10.00
22

Todd Akin Missouri congressman who gained mostly negative attention for comments made during his campaign for a U.S. Senate seat 8.20 / 10.00
23

Mohamed Morsy President of Egypt 8.14 / 10.00
24

Sandra Fluke Women’s rights activist 8.13 / 10.00
25

Marissa Mayer CEO of Yahoo! 8.11 / 10.00
26

Malala Yousafzai 15 year old Pakistani anti-Taliban activist and blogger, shot by the Taliban in October 8.03 / 10.00
27

Gabby Douglas Olympic gold medalist, and the first African-American in Olympic history to become the individual all-around gymnastics champion 8.02 / 10.00
28

Nakoula Basseley Nakoula Director of Innocence of Muslims, the YouTube video accused of prompting demonstrations in the Middle East and North Africa 7.98 / 10.00
29

Xi Jinping Leader of the Communist Party of China 7.83 / 10.00
30

Nadezhda Tolokonnikova (of Pussy Riot) Russian political activist, and member of punk rock collective Pussy Riot 7.81 / 10.00

January ’12: Which 2012 Republican Presidential Candidates Have the Largest Digital Footprints?

What is PeekScore?: PeekScore is a rank from 1 to 10, assigned to every person. The higher someone’s score, the “more important” they are on the web. In calculating your PeekScore and updating it often, PeekYou takes into account your known presence and activity on the Internet, including but not limited to; your blogging, participation in social networks, the number of your friends, followers, or readers, the amount of web content you create, and your prominence in the news.

Here’s the latest installment of our ongoing survey of the full range of GOP presidential candidates – possible, presumed, withdrawn, speculated, and fully announced and running alike – to measure their prominences and impacts here in cyberspace, and to rank them according to their PeekScores.

Much has occurred in the GOP race since our last update of this list in November. Among the more notable events, Herman Cain – enjoying a moment as the party’s frontrunner at the time of that last entry – found his campaign derailed and himself withdrawing his candidacy. As has been custom throughout this turbulent race for the nomination, other frontrunners have emerged in the interim between then and now, with Mitt Romney usually polling just a smidgen ahead of the pack, and remaining more or less the one ultimately perceived by the mainstream media as the most likely nominee (although that perception is clung to very tentatively).

(What we did here at PeekYou during that time, in lieu of a December update of this list, is take a more in depth look at the online lives of some of the more prominent candidates. You can see that entry by clicking through here).

Many noteworthy developments have occurred on this list, as it remains as volatile as the race itself has been throughout its many months. The three most dramatic changes from the last update to this, however, are entirely consistent with the popular narrative and the revolving door “frontrunner” polling. (This seems as good a place as any to parenthetically interject that Mr. Romney, the one consistent leader of the polling pack, and the co-victor in the Iowa caucus, has never topped our list once in the many months we’ve been compiling it.)

The first two occurrences worthy of comment are the emergence of Texas Congressman Ron Paul, and former Speaker of the House Newt Gingrich as this list’s two top dogs; each with a PeekScore of 10. Congressman Paul – a known and longstanding internet fave – has hovered near the list’s top for a while, and has found his PeekScore at the coveted 10 before. But he’s never topped our list until now. Speaker Gingrich has never found his footprint nearly so dramatic as this previously, and no question his late autumn ascent to frontrunner status – which just now, as of the time of this writing, seems to officially be waning – is what found him scaling such lofty heights. A less dramatic change from the last update is the jump up the chart from 10th place to 7th for former Pennsylvania senator Rick Santorum, in the midst of his newly minted moment as “frontrunner,” and fresh off a dead heat tie finish with Romney in January 3rd’s Iowa caucus.

And now a couple of quick disclaimers for first time readers:
In compiling this list, PeekYou is not trying to suggest that a measurement of a candidate’s online presence or impact is any indication of the likelihood of him or her winning an election. This list is intended as a commentary on, and observation of cyberspace, and its ways, trends, and customs, and not so much on politics.

As is probably the case in most workplaces throughout the country, the political inclinations of the PeekYou staff run the gamut. These rankings are entirely objective and impartial.

Rank Picture Name Bio Current PeekScore
1

Ron Paul Congressman from Texas 10.00 / 10.00
2

Newt Gingrich Former speaker of the House of Representatives 10.00 / 10.00
3

Herman Cain (dropped out) Former CEO of Godfather’s Pizza 9.87 / 10.00
4

Sarah Palin (not running) Former governor of Alaska 9.74 / 10.00
5

Rick Perry Governor of Texas 9.61 / 10.00
6



Chris Christie (not running) Governor of New Jersey 9.46 / 10.00
7

Rick Santorum Former senator from Pennsylvania 9.34 / 10.00
8

Mitt Romney Former governor of Massachusetts 9.30 / 10.00
9

Mike Huckabee (dropped out) Former governor of Arkansas 9.23 / 10.00
10

Michele Bachmann (dropped out) Congresswoman from Minnesota 9.17 / 10.00
11

Donald Trump (dropped out, but suggesting he may return as an independent) Chairman, Trump Organization 9.15 / 10.00
12

Rudolph Giuliani (not running) Former mayor of New York City 9.07 / 10.00
13

Gary Johnson (no longer running in the GOP, but instead running for the Libertarian Party nod) Former governor of New Mexico 8.77 / 10.00
14

Tim Pawlenty (not running) Former governor of Minnesota 8.73 / 10.00
15

Jon Huntsman Former governor of Utah 8.65 / 10.00
16

Paul Ryan (not running) Congressman, chairman of the House Budget Committee 8.62 / 10.00
17

Scott Brown (not running) Junior senator from Massachusetts 8.43 / 10.00
18

Lindsey Graham (not running) Senior senator from South Carolina 8.29 / 10.00
19

John Bolton (dropped out) Former US ambassador to the United Nations 8.28 / 10.00
20



Mitch Daniels (dropped out) Governor of Indiana 8.28 / 10.00
21

Thad McCotter Congressman from Michigan 8.08 / 10.00
22

Andy Martin Frequent political candidate and litigant 8.05 / 10.00
23

Roy Moore Former chief justice of the Alabama Supreme Court 8.00 / 10.00
24

Buddy Roemer Former governor of Louisiana 8.00 / 10.00
25

Fred Karger Former campaign advisor to Ronald Reagan and gay activist 7.95 / 10.00
26

Vern Wuensche Small-businessman, frequent candidate 7.06 / 10.00

Update (Nov. ’11): Which 2012 Republican Presidential Candidates Have the Largest Digital Footprints?

What is PeekScore?: PeekScore is a rank from 1 to 10, assigned to every person. The higher someone’s score, the “more important” they are on the web. In calculating your PeekScore and updating it often, PeekYou takes into account your known presence and activity on the Internet, including but not limited to; your blogging, participation in social networks, the number of your friends, followers, or readers, the amount of web content you create, and your prominence in the news.

It’s time for yet another update of our ongoing survey of the full range of GOP presidential candidates – possible, presumed, withdrawn, speculated, and fully announced and running alike – to measure their prominences and impacts here in cyberspace, and rank them according to their PeekScores.

The first Republican primaries are only a couple of months, or so, away and the 2012 general election is now merely one full year off. Whatever your feelings on presidential politics, the candidates, the media, and the issues, you’d be hard pressed to describe the current climate as predictable or boring.

As with our last update, the list remains shockingly volatile, and chart positions and PeekScores – at least among the biggest named candidates – have been anything but static. The biggest development since our last update – both in the mainstream media, and apparently here in cyberspace – has been the emergence of Herman Cain as not merely an interesting candidate with an outside chance, but (according to some polls) actually the one to beat. Whatever the security or legitimacy of his frontrunner status, there’s no denying that as of this update – to our surprise – he somewhat comfortably tops our list.

Mitt Romney, the gentleman still most widely suspected to be the one who will emerge with the nomination, has risen a mere spot on our list from seventh place to sixth.

One noteworthy but not entirely surprising leap up the charts has come from New Jersey governor Chris Christie. While early in October he announced quite decisively and unambiguously that his hat would not be in the presidential ring this go ’round, the heat generated from the media’s “will he or won’t he?” frenzy preceding that announcement is clearly still being felt throughout the Web.

Also worthy of mention is the continued ascent of New Mexico’s libertarian-leaning former governor Gary Johnson. When we first began posting these lists this past spring, he was lurking around the list’s bottom, a big question mark to most. While still hardly a household name, and still shut-out of most of the major debates, he’s obviously garnering some attention here in cyberspace. This most recent update finds him climbing from 17th place to 12th.

And now a couple of quick disclaimers for first time readers:
In compiling this list, PeekYou is not trying to suggest that a measurement of a candidate’s online presence or impact is any indication of the likelihood of him or her winning an election. If it were the case that we believed such a thing, you could then suppose that we believe Charlie Sheen has a better chance of becoming president than Mitt Romney. We don’t mean to imply any such thing. This feature exists as much for the purposes of comparing the realties of the online world to the offline, as anything. Out where the sky is blue they say Mitt Romney is the one to beat, but here in the ether it seems they’re not so sure. Make of that what you will.


As is probably the case in most workplaces throughout the country, the political inclinations of the PeekYou staff run the gamut. These rankings are entirely objective and impartial.

Rank Picture Name Bio Current PeekScore
1

Herman Cain Former CEO of Godfather’s Pizza 9.86 / 10.00
2

Sarah Palin (not running) Former governor of Alaska 9.74 / 10.00
3

Rick Perry Governor of Texas 9.61 / 10.00
4

Ron Paul Congressman from Texas 9.55 / 10.00
5

Chris Christie (not running) Governor of New Jersey 9.46 / 10.00
6



Mitt Romney Former governor of Massachusetts 9.30 / 10.00
7



Mike Huckabee (dropped out) Former governor of Arkansas 9.23 / 10.00
8

Michele Bachmann Congresswoman from Minnesota 9.17 / 10.00
9

Donald Trump (dropped out) Chairman, Trump Organization 9.15 / 10.00
10

Rick Santorum Former senator from Pennsylvania 9.14 / 10.00
11

Rudy Giuliani Former mayor of New York City 9.07 / 10.00
12

Gary Johnson Former governor of New Mexico 8.79 / 10.00
13

Tim Pawlenty Former governor of Minnesota 8.73 / 10.00
14

Jon Huntsman Former governor of Utah 8.64 / 10.00
15

Paul Ryan Congressman, chairman of the House Budget Committee 8.63 / 10.00
16

Newt Gingrich Former speaker of the House of Representatives 8.49 / 10.00
17

Scott Brown Junior senator from Massachusetts 8.43 / 10.00
18

Mitch Daniels (dropped out) Governor of Indiana 8.34 / 10.00
19



Lindsey Graham Senior senator from South Carolina 8.29 / 10.00
20

John Bolton Former US ambassador to the United Nations 8.28 / 10.00
21

Thad McCotter Congressman from Michigan 8.08 / 10.00
22

Andy Martin Frequent political candidate and litigant 8.05 / 10.00
23

Jimmy McMillan Political activist 8.02 / 10.00
24



Roy Moore Former chief justice of the Alabama Supreme Court 8.00 / 10.00
25

Buddy Roemer Former governor of Louisiana 7.99 / 10.00
26



Fred Karger Former campaign advisor to Reagan and Ford, gay activist 7.95 / 10.00
27



Vern Wuensche Small-businessman, frequent candidate 7.06 / 10.00

SECOND UPDATE (July ’11): Which 2012 Republican Presidential Candidates Have the Largest Digital Footprints?

What is PeekScore?: PeekScore is a rank from 1 to 10, assigned to every person. The higher someone’s score, the “more important” they are on the web. In calculating your PeekScore and updating it often, PeekYou takes into account your known presence and activity on the Internet, including but not limited to; your blogging, participation in social networks, the number of your friends, followers, or readers, the amount of web content you create, and your prominence in the news.

Here is our third installment in this ongoing series, observing and measuring the evolution of the online aspect of the race for the 2012 GOP nomination (you can view parts 1 and 2 here and here). Even though the first GOP primaries still remain quite a while off, by now Republican candidates – possible, presumed, and announced alike – have really started to make themselves known. Major debates have already taken place, and real campaigning is underway in earnest.

Since our second update, the changes in PeekScores have not for the most part been statistically dramatic. Many candidates’ scores have moved up or down, and some chart positions have been swapped, but the changes have been mostly mathematically small. Even the somewhat newsworthy seeming development of Sarah Palin now topping our list is only due to a statistically slight change in her and The Donald’s respective scores (and by the next time we recalculate, they could very well switch back again). And besides that, for the second update in a row now, Sarah Palin remains the top ranked viable candidate; which to many is of the greatest interest anyhow.

By far the story of this update is 100% consistent with the mainstream media’s perception of the current Republican race’s big story, and that’s the quite noteworthy increase in score (and corresponding ascent up the chart) of Minnesota’s Michele Bachmann. Bachmann’s public profile has been amplified dramatically – and her candidacy is being taken more seriously – since a well-received showing at CNN’s June 12 debate in New Hampshire. While it’s not necessarily telling us much we didn’t know about Ms. Bachmann’s profile in general, it is confirming that her growth in being recognized out in the flesh and blood realm is corresponding with a noticeable increase in impact here in cyberspace.

We’ve only added one new candidate to the list this time around, but as we hope to over these months capture the race in its full breadth and evolution (which is why candidates who have dropped out of the race are remaining on the chart, only with their inactive status indicated), we ask you to please let us know in the comments of anyone we’ve overlooked. And please keep checking in regularly to see how things develop. (And please scroll down to the bottom for a couple of quick disclaimers.)

Rank Picture Name PeekScore as of Last Update Current PeekScore
1

Sarah Palin
10.00 / 10
10.00 / 10
2

Donald Trump (dropped out)
10.00 / 10
10.00 / 10
3

Ron Paul
10.00 / 10
10.00 / 10
4

Paul Ryan
10.00 / 10.00
9.95 / 10
5

Newt Gingrich
9.92 / 10
9.39 / 10
6

Michele Bachmann
8.35 / 10
9.32 / 10
7

Tim Pawlenty
9.15 / 10
9.16 / 10
8

Mitch Daniels (dropped out)
9.23 / 10
9.15 / 10
9



Mike Huckabee (dropped out)
9.07 / 10
9.03 / 10
10

Herman Cain
9.01 / 10
9.03 / 10
11



Mitt Romney
9.00 / 10
9.01 / 10
12

Chris Christie
NEW
8.29 / 10
13

Scott Brown
8.23 / 10
8.23 / 10
14

Rick Perry
8.14 / 10
8.15 / 10
15

Rudy Giuliani
8.10 / 10
8.10 / 10
16

Rick Santorum
8.09 / 10
8.09 / 10
17



Lindsey Graham
8.06 / 10
8.04 / 10
18

Gary Johnson
8.02 / 10
8.02 / 10
19

Thad McCotter
8.00 / 10
8.01 / 10
20

Jon Huntsman
7.58 / 10
7.60 / 10
21

John Bolton
7.37 / 10
7.40 / 10
22

Buddy Roemer
7.23 / 10
7.23 / 10
23

Jimmy McMillan
7.07 / 10
7.08 / 10
24



Fred Karger
6.73 / 10
6.73 / 10
25



Roy Moore
6.40 / 10
6.40 / 10
26

Andy Martin
6.29 / 10
6.29 / 10
27



Vern Wuensche
6.19 / 10
6.19 / 10

Two Quick Disclaimers: 1) As is probably the case in most workplaces throughout the country, the political inclinations of the PeekYou staff run the gamut. These rankings are entirely objective and impartial. 2) In compiling this list, PeekYou is not trying to suggest that a measurement of a candidate’s online presence or impact is any indication of the likelihood of him or her winning an election. If it were the case that we believed such a thing, you could then extrapolate that we believe Lady Gaga (whose PeekScore is unsurprisingly immense) has a better chance of becoming president than Mitt Romney. We’re intelligent people and don’t mean to imply any such thing. This list – as with most PeekScore lists – is as much intended as a commentary on the ever-expanding importance of social media specifically, and the internet in general, as it is an analysis of the candidates or the overall successes (or failures) of their various campaigns.

THIRD UPDATE (July ’11): Which 2012 Republican Presidential Candidates Have the Largest Digital Footprints?

What is PeekScore?: PeekScore is a rank from 1 to 10, assigned to every person. The higher someone’s score, the “more important” they are on the web. In calculating your PeekScore and updating it often, PeekYou takes into account your known presence and activity on the Internet, including but not limited to; your blogging, participation in social networks, the number of your friends, followers, or readers, the amount of web content you create, and your prominence in the news.

Here is our third installment in this ongoing series, observing and measuring the evolution of the online aspect of the race for the 2012 GOP nomination (you can view parts 1 and 2 here and here). Even though the first GOP primaries still remain quite a while off, by now Republican candidates – possible, presumed, and announced alike – have really started to make themselves known. Major debates have already taken place, and real campaigning is underway in earnest.

Since our second update, the changes in PeekScores have not for the most part been statistically dramatic. Many candidates’ scores have moved up or down, and some chart positions have been swapped, but the changes have been mostly mathematically small. Even the somewhat newsworthy seeming development of Sarah Palin now topping our list is only due to a statistically slight change in her and The Donald’s respective scores (and by the next time we recalculate, they could very well switch back again). And besides that, for the second update in a row now, Sarah Palin remains the top ranked viable candidate; which to many is of the greatest interest anyhow.

By far the story of this update is 100% consistent with the mainstream media’s perception of the current Republican race’s big story, and that’s the quite noteworthy increase in score (and corresponding ascent up the chart) of Minnesota’s Michele Bachmann. Bachmann’s public profile has been amplified dramatically – and her candidacy is being taken more seriously – since a well-received showing at CNN’s June 12 debate in New Hampshire. While it’s not necessarily telling us much we didn’t know about Ms. Bachmann’s profile in general, it is confirming that her growth in being recognized out in the flesh and blood realm is corresponding with a noticeable increase in impact here in cyberspace.

We’ve added no candidates to the list this time around, but as we hope to over these months capture the race in its full breadth and evolution (which is why candidates who have dropped out of the race are remaining on the chart, only with their inactive status indicated), we ask you to please let us know in the comments of anyone we’ve overlooked. And please keep checking in regularly to see how things develop. (And please scroll down to the bottom for a couple of quick disclaimers.)

Rank Picture Name PeekScore as of Last Update Current PeekScore
1

Sarah Palin
10.00 / 10
10.00 / 10
2

Donald Trump (dropped out)
10.00 / 10
10.00 / 10
3

Ron Paul
10.00 / 10
10.00 / 10
4

Paul Ryan
10.00 / 10.00
9.95 / 10
5

Newt Gingrich
9.92 / 10
9.81 / 10
6

Michele Bachmann
8.35 / 10
9.32 / 10
7

Tim Pawlenty
9.15 / 10
9.16 / 10
8

Mitch Daniels (dropped out)
9.23 / 10
9.15 / 10
9



Mike Huckabee (dropped out)
9.07 / 10
9.03 / 10
10

Herman Cain
9.01 / 10
9.03 / 10
11



Mitt Romney
9.00 / 10
9.01 / 10
12

Scott Brown
8.23 / 10
8.23 / 10
13

Rick Perry
8.14 / 10
8.15 / 10
14

Rudy Giuliani
8.10 / 10
8.10 / 10
15

Rick Santorum
8.09 / 10
8.09 / 10
16



Lindsey Graham
8.06 / 10
8.04 / 10
17

Gary Johnson
8.02 / 10
8.02 / 10
18

Thad McCotter
8.00 / 10
8.01 / 10
19

Jon Huntsman
7.58 / 10
7.60 / 10
20

John Bolton
7.37 / 10
7.40 / 10
21

Buddy Roemer
7.23 / 10
7.23 / 10
22

Jimmy McMillan
7.07 / 10
7.08 / 10
23



Fred Karger
6.73 / 10
6.73 / 10
24



Roy Moore
6.40 / 10
6.40 / 10
25

Andy Martin
6.29 / 10
6.29 / 10
26



Vern Wuensche
6.19 / 10
6.19 / 10

Two Quick Disclaimers: 1) As is probably the case in most workplaces throughout the country, the political inclinations of the PeekYou staff run the gamut. These rankings are entirely objective and impartial. 2) In compiling this list, PeekYou is not trying to suggest that a measurement of a candidate’s online presence or impact is any indication of the likelihood of him or her winning an election. If it were the case that we believed such a thing, you could then extrapolate that we believe Lady Gaga (whose PeekScore is unsurprisingly immense) has a better chance of becoming president than Mitt Romney. We’re intelligent people and don’t mean to imply any such thing. This list – as with most PeekScore lists – is as much intended as a commentary on the ever-expanding importance of social media specifically, and the internet in general, as it is an analysis of the candidates or the overall successes (or failures) of their various campaigns.

UPDATED: Which 2012 Republican Presidential Candidates Have the Largest Digital Footprints?

What is PeekScore?: PeekScore is a rank from 1 to 10, assigned to every person. The higher someone’s score, the “more important” they are on the web. In calculating your PeekScore and updating it often, PeekYou takes into account your known presence and activity on the Internet, including but not limited to; your blogging, participation in social networks, the number of your friends, followers, or readers, the amount of web content you create, and your prominence in the news.

Although the 2012 presidential election is still some time away, Republican candidates – possible, presumed, and announced alike – have begun to emerge as the stage is being set for the first primaries early next year. This entry is our second installment of a regular feature here on PeekYou, where we rank the GOP candidates according to their PeekScores (you can read the first installment here).

Since our last update, the changes in PeekScores have not for the most part been overly surprising. There have, nonetheless, absolutely been changes; most notably and simply, the majority of the candidates have seen – to varying degrees – an increase in their scores. This is in part due, no doubt, to the ramping up of the media coverage of all things 2012 Election. All of the men and women listed below (whether still in the race, or already having withdrawn) are finding their names mentioned ever more frequently as the days and weeks pass, and their PeekScores seem to be in a general way reflecting this.

The most notable change from our last update to this, perhaps, is the new PeekScore and list ranking of former Godfather’s Pizza CEO, and popular radio host, Herman Cain. Over the past month or two, Cain’s national media presence has increased significantly, as he’s started to make the publicity rounds and begin down the campaign trail in earnest. Relevantly to his PeekScore, the internet pundits – of all political persuasions – have particularly begun to notice him and take his candidacy seriously.

We’ve added a number of candidates to the list this time around, as well, in the hopes of measuring the race in its full breadth. If there’s anyone you believe we should also include, please let us know in the comments. And please check in regularly to see how the PeekScore race is shaping up.

Quick Disclaimer: As is probably the case in most workplaces throughout the country, the political inclinations of the PeekYou staff run the gamut. These rankings are entirely objective and impartial.

Rank Picture Name PeekScore as of Last Update Current PeekScore
1

Donald Trump (dropped out)
10.00 / 10
10.00 / 10
2

Sarah Palin
9.35 / 10
10.00 / 10
3

Paul Ryan
NEW
10.00 / 10
4

Ron Paul
9.78 / 10
10.00 / 10
5

Newt Gingrich
9.78 / 10
9.92 / 10
6

Mitch Daniels (dropped out)
9.22 / 10
9.23/ 10
7

Tim Pawlenty
9.03 / 10
9.15 / 10
8



Mike Huckabee (dropped out)
9.04 / 10
9.07 / 10
9

Herman Cain
8.58 / 10
9.01 / 10
10



Mitt Romney
8.88 / 10
9.00 / 10
11

Michele Bachmann
8.32 / 10
8.35 / 10
12

Scott Brown
NEW
8.23 / 10
13

Rick Perry
8.14 / 10
8.14 / 10
14

Rudy Giuliani
NEW
8.10 / 10
15

Rick Santorum
8.06 / 10
8.09 / 10
16



Lindsey Graham
8.05 / 10
8.06 / 10
17

Gary Johnson
8.02 / 10
8.02 / 10
18

Thad McCotter
8.00 / 10
8.00 / 10
19

Jon Huntsman
NEW
7.58 / 10
20

John Bolton
NEW
7.37 / 10
21

Buddy Roemer
7.02 / 10
7.23 / 10
22

Jimmy McMillan
NEW
7.07 / 10
23



Fred Karger
6.68 / 10
6.73 / 10
24



Roy Moore
NEW
6.40 / 10
25

Andy Martin
NEW
6.29 / 10
26



Vern Wuensche
NEW
6.19 / 10

Which 2012 Republican Presidential Candidates Have the Largest Digital Footprints?

What is PeekScore?: PeekScore is a rank from 1 to 10, assigned to every person. The higher someone’s score, the “more important” they are on the web. In calculating your PeekScore and updating it often, PeekYou takes into account your known presence and activity on the Internet, including but not limited to; your blogging, participation in social networks, the number of your friends, followers, or readers, the amount of web content you create, and your prominence in the news.

Although the 2012 presidential election is nearly 18 months away, Republican candidates – possible, presumed, and announced alike – have already begun to emerge as the stage is being set for the first primaries early next year. This entry is the start of what will be a new regular feature here on PeekYou, where we will rank the GOP candidates according to their PeekScores. As candidates drop in and out of the race, we believe it will be enlightening to observe who among them is the most well adapted to, and involved in, the online sphere. There’s little question that the internet will play a huge part in this upcoming election, so we believe it will be tremendously useful to see who’s using it best to their advantage. Observing how certain candidates’ online presences increase as their campaigns evolve and the field grows more competitive, and conversely how others may decrease their digital footprints as their campaigns begin to wane, will give readers a unique perspective on the contemporary political landscape.

As is probably the case in most workplaces throughout the country, the political inclinations of the PeekYou staff run the gamut. These rankings are entirely objective and impartial.

Please check in regularly to see how the PeekScore race is shaping up. (Beneath the list, further commentary can be found.)

Rank Picture Name PeekScore
1

Donald Trump 10.00 / 10
2

Ron Paul 9.78 / 10
3

Newt Gingrich 9.78 / 10
4

Sarah Palin 9.35 / 10
5

Mitch Daniels 9.22/ 10
6



Mike Huckabee 9.04 / 10
7

Tim Pawlenty 9.03 / 10
8



Mitt Romney 8.88 / 10
9

Herman Cain 8.58 / 10
10

Michele Bachmann 8.32 / 10
11

Rick Perry 8.14 / 10
12

Rick Santorum 8.06 / 10
13



Lindsey Graham 8.05 / 10
14

Gary Johnson 8.02 / 10
15

Thad McCotter 8.00 / 10
16

Buddy Roemer 7.02 / 10
17



Fred Karger 6.68 / 10

AND NOW, A LENGTHY DISCLAIMER OF DUBIOUS VERACITY AND NECESSITY, FROM THE GOOD MEN AND WOMEN OF THE PEEKSCORE BLOG (who, it must be noted, are not synonymous with PeekYou, per se, but more sort of merely tolerated by them) :

It is often said that you should never discuss religion, politics, or sex when in mixed or polite company, as doing so is a surefire recipe for conflict. What we’ve done today, as you can see, is bravely toss whatever caution or restraint we ever possessed straight to the wind, wriggling on our bellies into the thorny thicket of difficult discourse; getting our knees all bloodied, and the underside of our fingernails caked in the filth of the unkempt garden path of ill-advised blog topics. These horrendous metaphors are being employed simply to convey our awareness of the risks we’re courting in our tireless pursuit of keeping vital and timely the only thing we were put on this planet to do; take lists of people grouped together, according to one common trait or association or another (some seemingly arbitrary, some more logical, but all groups of “peers” in some sense), and sequence them – from greatest to least great – according to the size of their “online footprint” as quantified, from 1 to 10, in the form of what we like to call their PeekScores.


We surely don’t hope for conflict nor do we ever seek it out, as we’re a humble company and blog and will never trade in cheap sensationalism for its own sake. It is our m.o. not to divide, but to always be celebrating and embracing all of the Earth’s citizens as equals; be they a very possibly sour smelling plebeian, or a vaunted public figure perhaps emitting the aroma of lavender and cinnamon. We seek only to bring all of us naked apes together as one big, hairy, sweaty, blotchy ball of humanity. No matter how lowly one’s lot in life, and no matter how cockamamie one’s ridiculous beliefs, no one is anyone’s better in the eyes of PeekYou (you know, apart from the whole “ranking people according to PeekScore” thing, where such hippie-dippy rhetoric and relativism would kind of queer the central conceit; “everyone’s PeekScore is 10 in the Creator’s eyes,” is lovely, but renders the blog obsolete).

Do not mistake our dedication to creating a user experience here at PeekScore which will appeal to the broadest cross-section of users. When it is brought up in our weekly meeting that we should maybe do a potentially controversial PeekScore list – one which might cause even a single user to blanch or blush, or even to clear his or her throat or cock an eyebrow – we fire whoever made the suggestion, and return to leaving well enough alone; instead opting to do a rundown of the cast list of whatever crap sitcom Fox has premiering in the fall. We believe it wisest to let the difficult PeekScore lists be compiled by you readers, amongst yourselves, in the privacy of your own homes. Keep this in mind as you proceed. Our feelings on these matters are generally clear.



While I could see us maybe one day doing a list of ten global religious leaders, we really shouldn’t, as it’s obviously a dreadful idea. With this in mind, I can absolutely promise here and now that we’ll never do a list of the world’s Ten Best People at Sex. But, of the above-referenced and historically respected trio of taboos, there is one topic – let’s call it “the Stooge in the middle” – of which we simply can’t, nay shan’t, steer clear, and that’s the steaming pile of mess we call politics. It’s too important to ignore, and we’re far too important to ignore it.

As mentioned above, and as you may have already caught wind of yourselves, a year from this upcoming November the American president is up for re-election, and therefore his big, fancy, presidential seat could at that time go to an opponent. It’s assumed at this early date that his incumbentship will secure his party’s nomination handily. However, members of the opposing party (the Republicans, in case you’re not one for paying attention), drunk with visions of their own destinies to lead us, have begun to sniffle and flinch, toss some money around to see what’s what, and in some cases even out and out already announce their candidacies. Others, who’ve feigned humility or disinterest in attaining naked power when asked, are strongly suspected to be planning their desperate grasp for the reins when the time is right. Above, we’ve taken it upon ourselves to compile a list of the more prominent names among the announced, exploring, presumed, or believed to be possible candidates for the Republican nomination for president in 2012 (some of whom, by the time this list goes live, will have already withdrawn their candidacies). PeekYou will step-aside, no matter how worrisome or desirable the results, and let the PeekScores do at least some of the talking.



The PeekScore blog has no interest whatsoever in taking sides in the great Team Red vs. Team Blue culture war which has come to dominate political discourse in this country. While as individuals we may each have a point of view, or perhaps for some of us even an outright partisan allegiance, for the most part when it comes to the pop culture demagogue, simple-minded polemicist, opportunist shock jock, crazed blogger, and comedian led political dialogue in this land PeekYou calls home, we stay well the heck out of it.

Within the context of this blog, we extend this impartiality to all talk of policy and legislation. These things are what they are, they are divisive, and are not of much concern where digital footprints are concerned. This sentence here will be the first and only mention in this entry of the Tea Party, neoconservtatism, or any of modern conservatism’s assorted offshoots and strains. This feature is, and will continue to be over the next year or so, a look at where the most prominent of the Grand Ol’ Party’s current presidential hopefuls are in their engaging with the technological realities of modern politics, and pressing the flesh with the great unwashed in the wilds of cyberspace; kissing virtual babies, shaking @hands (or #hands), and familiarizing themselves with emoticons, strange acronyms, blogs, the cats both LOL and keyboard, and Annoying Orange. Where the candidates differ in ideology or worldview is best debated elsewhere.

It is very important that you not interpret this list as a show of bias in any possible direction. Hypocrisy and ignorance are abundant on all conceivable sides of the aisle, and in fact run furiously down the aisle’s dead center like the proverbial, putrid creek one is sometimes said to have to navigate without a paddle. At this time, there’s no call for a list of this sort for the Democrats, as we can safely presume their nominee is already more or less decided upon. The president and his cabinet are every bit as reproachable as every candidate on the above list. There is not discrimination in this regard.

A lot of people are accused of a lot of isms these days, and sometimes those hurling the accusations (and other times the accused) proudly cling to other isms still. We here at the PeekScore blog – who, it should be stressed do not speak for PeekYou as a whole – will come clean to our own prejudices (as we understand the term, as outlined for us in childhood here) and confess to a sometimes nasty case of politicianism, having encountered very few of those who would seek executive, legislative, or really most public office, who didn’t strike us as at least a little bit concerned first and foremost – beyond any ideologies, or senses of righteousness or duty to serve their communities or fellows – with the pursuit of their own greatness. We’re not headshrinkers – not Jungian, Freudian, Reichian, or of any variety you can name – but anyone seeking to lead mankind out of the darkness has, by necessity, got to be more than a touch narcissistic. And anyone who can endure the road to election, with its countless indignities, humiliations, and compromises, and remain anything other than destroyed by the experience, perhaps even has to be a touch sociopathic.



That said, even when fools, even when objectively evil or rotten, many of our past (and, to again suggest no bias we’ll add, possibly current) “fearless leaders” have been compelling and charismatic individuals; people who, for all the wrong they may have brought to the world, and all the disdain and disgust they likewise may have earned, still commanded our attention and even at times, on a level, our grudging respect (albeit sometimes in ways different from the respect they desperately sought). This above list may or may not contain a few individuals of whom it appears this could ever be the case. Only time will tell if among this rag tag bunch of crazy kids – each just looking for his or her shot at the title, a chance to be a contender, and an opportunity to prove that he or she is not just another bum from the neighborhood – we will find a great statesperson, or a formidable foe, an evil genius, or an individual so operatically tragic and damaged that even for all the deception and duplicity, there’s something about the sheer Shakespearean-scale drama of it all that captures our imaginations. Right now, at this stage, this is just a list of career politicians, cranks, wonks, and empty suits, peppered with a smattering of upstarts, and some more interesting sorts whose novelty candidacies may add some vital talk to the debates, but who probably have no honest shot at actually being nominated.

A lot can and will change in the next 18 months, but for the moment it’s difficult to imagine any of these candidates ousting the president. Should our economy and current unemployment rate not significantly improve, this will be the Republican’s election to lose. We’re not speaking to the president’s culpability nor lack thereof in the current state of things, simply to the fact that under such circumstances electorates often will seek change. With this crop of GOP candidates, though, it seems that things may have to get a lot worse before a single one them would have an honest shot.

But, it’s all pointless blather and speculation, isn’t it? Polls at this stage mean nothing, analysis at this point establishes nothing. It’s distinctly possible that the woman or man who will ultimately get the nomination isn’t even on the above list. Whatever happens, things are about to get very weird, intense, and interesting around here. It’s a circus, and it’s all rather ugly, but we love presidential election years and the madness of primaries, straw polls, scandals, rumors, sound bites, surprises, debates, and buckets and buckets of well and fully slung mud. It’s a mess, as it’s been for over two centuries now, and we’d never have it any other way. Send in the clowns.

Whatever their shots of winning the presidency, one of them will for certain win the nomination, and – more relevantly to now – one had to come out on top of our PeekScore list, and it’s arguably the worst of the bunch. But he’s gone now. Please keep coming back and see in subsequent lists who may have taken his place, and see how the members of this party – so famously decried for their perceived backwardness – function in the theoretically progressive (not in the political sense) milieu of all things cyber.